Associate, Customer Lifecycle Strategist

GEICO

Base: $91,225.00 - $141,450.00; bonus/equity: not ...
Fully remote
Customer engagement and retention programs
Customer lifecycle analytics
Personalized engagement strategies
We are seeking a data-driven, customer-obsessed Customer Lifecycle Marketing Strategist who will support the development and execution of customer engagement and retention programs across GEICO’s customer lifecycle

Job Summary

  • We are seeking a data-driven, customer-obsessed Customer Lifecycle Marketing Strategist who will support the development and execution of customer engagement and retention programs across GEICO’s customer lifecycle.
  • This role will help plan, launch, and optimize communications across email, direct mail, and SMS, while contributing insights that shape broader lifecycle and retention marketing initiatives.
  • We offer compensation and benefits built to enhance your physical well-being, mental and emotional health and financial future.

Matching Summary

We are seeking a data-driven, customer-obsessed Customer Lifecycle Marketing Strategist who will support the development and execution of customer engagement and retention programs across GEICO’s customer lifecycle.

Salary

Base: $91,225.00 - $141,450.00; Bonus/Equity: Not specified; Benefits: Comprehensive Total Rewards program

Skills & Requirements

Must-have

  • customer engagement and retention programs
  • customer lifecycle analytics
  • personalized engagement strategies
  • campaign planning and execution
  • cross-functional collaboration

Nice-to-have

  • customer-centric thinking
  • test-and-learn experimentation
  • structured problem solving
  • operational rigor
  • bias for action

Key Requirements

  • 3–5 years of experience in lifecycle marketing
  • Strong analytical skills
  • Experience managing projects across multiple stakeholders
  • Excellent written and verbal communication skills
  • Experience working with operations and engineering teams
  • Strong project management skills

Work Rights

Not specified

Tailored Resume

Cover Letter