Digital Marketing Specialist

Hankooktireamericacorp

Nashville, TN, United States
On-site
Digital marketing initiatives
Brand awareness
Business growth
This role supports the development and execution of digital marketing initiatives and marketing events to strengthen brand awareness and drive business growth

Job Summary

  • This role supports the development and execution of digital marketing initiatives and marketing events to strengthen brand awareness and drive business growth.
  • The position will work closely with internal teams and external agencies to execute integrated marketing initiatives across digital channels and support event-based marketing programs.
  • Hankook Tire & Technology offers opportunities for internal mobility, leadership development, continued learning, competitive health coverage, 401(k) with match, paid time off, and ten paid holidays.

Matching Summary

This role supports the development and execution of digital marketing initiatives and marketing events to strengthen brand awareness and drive business growth.

Skills & Requirements

Must-have

  • Digital marketing initiatives
  • Brand awareness
  • Business growth
  • Digital channels
  • Social media campaigns
  • Content initiatives
  • Influencer marketing programs
  • Marketing budgets
  • External agencies

Nice-to-have

  • Global brands and key competitors
  • B2B and B2C audiences
  • Collaborative work environment
  • Diversity, teamwork, and sustainability

Key Requirements

  • Bachelor's degree required
  • 5-10 years of digital marketing experience
  • Experience in marketing events
  • Vendor/agency management preferred
  • Traveling 20%-30%
  • Automotive or tire industry experience preferred

Work Rights

Not specified

Tailored Resume

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