Sr. Event Marketing Manager - Adaptive Planning

Workday

New York City, NY, US
Primary location base pyy range: $127,200 usd - $1...
Fully remote
Executive-level event strategy and execution
C-suite engagement and pipeline impact
Large-scale trade show and conference management
Own the end-to-end strategy and execution of high-impact, executive-level events across North America for the Adaptive Planning Business unit

Job Summary

  • Own the end-to-end strategy and execution of high-impact, executive-level events across North America for the Adaptive Planning Business unit.
  • Design and deliver C-suite–caliber experiences that drive senior-level engagement and pipeline impact, partnering closely with Sales, Product Marketing, and Customer Success.
  • Manage budgets, vendors, agencies, and venues with precision, balancing premium experiences with disciplined ROI, and ensuring events reflect Workday brand standards while tailoring for local markets.

Matching Summary

Own the end-to-end strategy and execution of high-impact, executive-level events across North America for the Adaptive Planning Business unit.

Salary

Primary Location Base Pay Range: $127,200 USD - $190,800 USD; Additional US Location(s) Base Pay Range: $107,400 USD - $190,800 USD; Bonus/Equity: May be eligible for Workday Bonus Plan or commission/bonus, annual refresh stock grants

Skills & Requirements

Must-have

  • Executive-level event strategy and execution
  • C-suite engagement and pipeline impact
  • Large-scale trade show and conference management
  • Partnership with Sales and Product Marketing
  • Budget, vendor, and agency management
  • Event measurement and reporting

Nice-to-have

  • Curious minds and courageous collaborators
  • Sun-drenched optimism and drive
  • Modern event engine builder mindset
  • Calm leadership under pressure

Key Requirements

  • 7+ years B2B event marketing experience
  • 5+ years executive-level event ownership
  • 5+ years large-scale trade show/conference delivery
  • 3+ years in a global, matrixed organization
  • Experience in enterprise SaaS or technology

Work Rights

Not specified

Tailored Resume

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