This role is responsible for owning Bókun's AI-powered content strategy and bottom-of-funnel content program, focusing on positioning Bókun as a citable source in commercial AI prompts
Job Summary
This role is responsible for owning Bókun's AI-powered content strategy and bottom-of-funnel content program, focusing on positioning Bókun as a citable source in commercial AI prompts.
Key responsibilities include creating content designed to be surfaced by AI tools at the decision stage, building a library of high-intent onsite content, and monitoring AI search tool representations of Bókun.
The company offers competitive compensation, flexible work arrangements, donation matching, tuition assistance, a lifestyle benefit, travel perks, and comprehensive health benefits.
Matching Summary
This role is responsible for owning Bókun's AI-powered content strategy and bottom-of-funnel content program, focusing on positioning Bókun as a citable source in commercial AI prompts.
Skills & Requirements
Must-have
AI & LLM content strategy
Bottom-of-funnel content creation
Video scripting and briefing
Go-to-Market strategy support
Cross-functional collaboration
Nice-to-have
SEO and structured content
AI Overviews and LLM data
Travel tech experience
Content performance tracking tools
Key Requirements
3-5 years experience in product marketing or content marketing