Nissan UK is seeking a Senior Planner for the Digital Customer Journey in Franklin, TN, emphasizing digital engagement and customer experience. The role involves collaborating with cross-functional teams to enhance the MyNISSAN App and digital platforms while focusing on customer insights and requirements
Job Summary
This Digital Customer Journey role sits within the Marketing & Customer Experience organization and plays a pivotal part in shaping the end to end digital ownership journey across the MyNISSAN App, MyNISSAN Owner Portal, and Nissan One ID.
You will help shape our customer platform offering that connects millions of Nissan drivers with their vehicle, dealer, and our brand.
The ideal candidate brings a blend of business analysis discipline, customer centric thinking, product marketing awareness, and an understanding of digital product and platform capabilities.
Matching Summary
Match Score: 85
Nissan UK is seeking a Senior Planner for the Digital Customer Journey in Franklin, TN, emphasizing digital engagement and customer experience. The role involves collaborating with cross-functional teams to enhance the MyNISSAN App and digital platforms while focusing on customer insights and requirements.
Skills & Requirements
Must-have
digital product capabilities
customer journey principles
cross-channel digital ecosystems
business principles
problem-solving instincts
strategic thinking
customer insights
market trends
stakeholder needs
digital product requirements
Voice of the Customer insights
competitive benchmarking
digital product marketing
Nice-to-have
SaaS environments
IT applications
Confluence
JIRA
MIRO knowledge
Key Requirements
7+ years professional digital or technology experience
Experience translating business goals into product requirements or user stories
Previous experience as a Business Analyst, Product Owner, Customer Experience Strategist, or Digital Experience Manager
Bachelor’s degree in Marketing, Business, Information Systems or related discipline