Director Of Trade Shows & Third Party Events

Workday

Pleasanton, CA, USA
Primary location base pyy range: $195,000 usd - $2...
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Strategic third party events management
Lead generation and brand awareness
Budget management and vendor coordination
** Workday is seeking a Director of Trade Shows & Third Party Events to lead the strategic planning and execution of their event programs, aimed at enhancing brand awareness and generating leads. The ideal candidate should have over 12 years of experience in managing strategic events, strong program management skills, and the ability to collaborate effectively with internal stakeholders. **

Job Summary

  • Your primary mission will be to lead the team in driving lead generation and elevate brand awareness through key industry and persona third-party conferences.
  • Daily responsibilities include working closely with internal stakeholders, setting the goals for each program, determining the promotional strategy, developing unique and effective content, managing budgets, and coordinating all logistics.
  • In return, we’ll give you the trust to take risks, the tools to grow, the skills to develop and the support of a company invested in you for the long haul.

Matching Summary

Match Score: 75

** Workday is seeking a Director of Trade Shows & Third Party Events to lead the strategic planning and execution of their event programs, aimed at enhancing brand awareness and generating leads. The ideal candidate should have over 12 years of experience in managing strategic events, strong program management skills, and the ability to collaborate effectively with internal stakeholders. **

Salary

Primary Location Base Pay Range: $195,000 USD - $292,400 USD; Additional US Location(s) Base Pay Range: $164,600 USD - $292,400 USD; Bonus/Equity: Role may be eligible for Workday Bonus Plan or commission/bonus, and annual refresh stock grants

Skills & Requirements

Must-have

  • Strategic third party events management
  • Lead generation and brand awareness
  • Budget management and vendor coordination
  • Event analytics and data reporting
  • Marketing automation and CRM tools

Nice-to-have

  • Curious minds and courageous collaborators
  • Sun-drenched optimism and drive
  • Embrace change in a fast-paced environment
  • Influence and collaboration skills
  • Work in a matrixed environment

Key Requirements

  • 12+ years of experience managing strategic third party events
  • Build high level event strategy frameworks
  • Work with minimal supervision yet be highly accountable
  • Strong familiarity with Salesforce and Marketo
  • Proven track record leveraging event analytics

Work Rights

Not specified

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