Ecommerce Manager

Alliance Automotive Group UK & Ireland

United Kingdom
5+ years ecommerce experience
Seo strategy and technical seo
Paid media campaign management
The role is responsible for the full marketing ownership and commercial performance of a portfolio of NAPA Auto Parts websites

Job Summary

  • The role is responsible for the full marketing ownership and commercial performance of a portfolio of NAPA Auto Parts websites.
  • Candidates must drive traffic, conversion, revenue, and customer acquisition by developing a data-led digital growth strategy.
  • The position requires strong collaboration with IT, Product, Supply Chain, and Sales teams to align digital activities with business objectives.

Matching Summary

The role is responsible for the full marketing ownership and commercial performance of a portfolio of NAPA Auto Parts websites.

Skills & Requirements

Must-have

  • 5+ years eCommerce experience
  • SEO strategy and technical SEO
  • Paid media campaign management
  • Google Analytics proficiency
  • Conversion rate optimization
  • Cross-functional stakeholder leadership

Nice-to-have

  • Multi-site or multi-brand management
  • Automotive aftermarket sector experience
  • B2B and B2C digital journey expertise
  • Complex matrix organization experience
  • Test-and-learn culture implementation

Key Requirements

  • Bachelor's degree in Marketing, Business, or related field
  • Minimum 5 years of experience in eCommerce or digital marketing
  • Demonstrated ownership of online performance metrics and revenue targets

Work Rights

Not specified

Tailored Resume

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