This position isresponsible for providing strategic leadership over end-to-end manufacturingoperations and full Profit and Loss accountability across plastic injectionmoulding, liquid silicone rubber (LSR), and assembly functions. The roleoversees the complete manufacturing lifecycle, including lead generation,customer qualification, technical evaluation, tooling transfer, materialsprocurement, mass production, quality assurance, and final packing anddelivery. The General Manager is also accountable forupholding corporate governance, ensuring workplace safety, driving operationalefficiency, and fostering positive employee morale, while consistently meetingcustomer expectations in quality, delivery, and cost. In addition, the role isresponsible for scaling operations to support business growth across bothexisting and emerging market segments. Responsibility: 1. StrategicLeadership & Corporate Growth Corporate Strategy: Translate high-level corporate objectives into actionable plant-level KPIs. Support the Managing Director to define the long-term operations roadmap, including facility upgrades, technology adoption, and automation. Expansion & Innovation: Drive the strategic transition and business expansion into Metal Injection Moulding (MIM) and Ceramic Injection Moulding (CIM) to diversify the service portfolio and meet evolving customer technical requirements. Financial Performance: Manage full manufacturing P&L, including budgeting for labour, materials, and overheads. Optimize Capital Expenditure (CAPEX) to ensure operational investments align with Group financial targets. 2. End-to-EndOperational Excellence Production Oversight: Direct all Plastic, LSR, MIM, and CIM moulding and assembly operations. Oversee capacity planning, materials procurement, production scheduling, factory floor management, employee management, maintenance, space utilization and equipment uptime. Technical Execution: Lead the technical lifecycle from mould design and tooling fabrication/t