Energy Equipment Marketing Communications Senior Advisor
Baker Hughes
Florence, Italy
Not specified; not specified; comprehensive privat...
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7+ years b2b marketing experience
Industrial or technical engineering field knowledge
Integrated multi-channel campaign management
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Baker Hughes is seeking an Energy Equipment Marketing Communications Senior Advisor to enhance brand positioning and drive marketing strategies within the Industrial & Energy technology sector. The position requires extensive B2B marketing experience and offers flexible working arrangements, including a fully remote option.
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Job Summary
This role serves as a strategic partner to the Energy Equipment business unit, blending product marketing, demand generation, and external communications to drive global growth.
The successful candidate will translate complex industrial technologies into compelling value propositions and lead integrated campaigns across ABM, digital, and events channels.
Baker Hughes offers flexible working patterns including flex hours, comprehensive medical care, life insurance, and tailored financial programs to support employee well-being.
Matching Summary
Match Score: 75
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Baker Hughes is seeking an Energy Equipment Marketing Communications Senior Advisor to enhance brand positioning and drive marketing strategies within the Industrial & Energy technology sector. The position requires extensive B2B marketing experience and offers flexible working arrangements, including a fully remote option.
**
Salary
Not specified; Not specified; Comprehensive private medical care; Life insurance; Disability programs; Tailored financial programs
Skills & Requirements
Must-have
7+ years B2B marketing experience
Industrial or technical engineering field knowledge
Integrated multi-channel campaign management
Product marketing and demand generation
Stakeholder management and alignment
Nice-to-have
Knowledge of energy markets and technology drivers
Experience with marketing technology systems
Ability to coordinate multiple projects simultaneously
Willingness to learn and flexibility
Proven storytelling and communication skills
Key Requirements
Bachelor's degree in marketing, business, or related field
7+ years demonstrable B2B marketing experience
Understanding of business-to-business value chains