Own end-to-end go-to-market strategy, leading product and feature launches while driving user growth across both in-product and external channels
Job Summary
Own end-to-end go-to-market strategy, leading product and feature launches while driving user growth across both in-product and external channels.
Expand product distribution across social platforms (TikTok, Instagram, YouTube, Reddit) and build engaged user communities to drive retention and advocacy.
This is a highly cross-functional, hands-on role for someone who thrives in ambiguity, understands how products grow in today’s ecosystem, and can turn strong products into scalable growth engines.
Matching Summary
Own end-to-end go-to-market strategy, leading product and feature launches while driving user growth across both in-product and external channels.
Skills & Requirements
Must-have
end-to-end go-to-market strategy
product and feature launches
user growth across channels
social platforms distribution
user communities building
cross-functional collaboration
Nice-to-have
building product from 0-1
community-led growth
growth loops and virality
Key Requirements
5+ years of experience in product marketing or GTM roles
Proven track record of leading product launches
Deep understanding of social platforms and community dynamics