Regional Biddable Planning Manager

WPP Media Australia & New Zealand

Kuala Lumpur, Malaysia
**
5 years experience in performance marketing
Expertise in google meta tiktok dv360 platforms
Translate regional strategy into biddable plans
** WPP Media Australia & New Zealand is seeking a Regional Biddable Planning Manager to lead performance strategy across Social, Search, and Programmatic channels for regional campaigns. The role requires a strong background in digital planning and execution, with a focus on translating media strategies into effective biddable approaches. **

Job Summary

  • This role focuses on translating regional media strategy into detailed biddable approaches across Social, Search, and Programmatic channels.
  • Candidates will work closely with planning and local market teams to ensure consistency, quality, and performance across multiple markets.
  • WPP Media offers competitive benefits including medical insurance, retirement plans, and a hybrid work model with four days in the office.

Matching Summary

Match Score: 75

** WPP Media Australia & New Zealand is seeking a Regional Biddable Planning Manager to lead performance strategy across Social, Search, and Programmatic channels for regional campaigns. The role requires a strong background in digital planning and execution, with a focus on translating media strategies into effective biddable approaches. **

Skills & Requirements

Must-have

  • 5 years experience in performance marketing
  • Expertise in Google Meta TikTok DV360 platforms
  • Translate regional strategy into biddable plans
  • Define audience targeting and budget allocation frameworks
  • Oversee activation teams and execution quality

Nice-to-have

  • Experience with regional multi-market campaigns
  • Strong test-and-learn mindset for innovation
  • Ability to simplify complex data for clients
  • Proficiency in GA4 MMP CAPI CRM integration tools
  • Excellent stakeholder management across markets

Key Requirements

  • Minimum 5 years of experience in performance marketing
  • Strong background in digital planning and execution
  • Hands-on experience with major advertising platforms

Work Rights

Not specified

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