Deutsche Bank is seeking a Senior Marketing Manager for their Daily Banking sector in Frankfurt, Germany. The role focuses on strategic marketing management, campaign orchestration, and leveraging data-driven insights to enhance customer engagement
Job Summary
You will be responsible for Marketing Daily Banking (Account, Card, Deposits and Digital Services) and Marketing Experiences (Cooperations) for the Private Banking Division (Germany).
You will conceptualize and manage effective brand activation and consideration measures and accompany product launches across all channels.
We offer a wide range of benefits covering all your professional and personal needs, including emotional, physical, social, and financial well-being.
Matching Summary
Match Score: 85
Deutsche Bank is seeking a Senior Marketing Manager for their Daily Banking sector in Frankfurt, Germany. The role focuses on strategic marketing management, campaign orchestration, and leveraging data-driven insights to enhance customer engagement.
Skills & Requirements
Must-have
Omnichannel campaign management
Customer lifecycle marketing
Data-driven optimization
MarTech and AI utilization
Agency and stakeholder management
Nice-to-have
Global network expertise
Positive attitude
Mental health support
Financial security focus
Diversity and inclusion culture
Key Requirements
University degree in Marketing, Media, Communication or Business
Several years of experience in omnichannel end-to-end campaign management
Deep expertise in managing complex marketing and product campaigns
Strong understanding of performance marketing and KPI frameworks
Proficient in MarTech and modern campaign management platforms
Practical experience with AI/ML marketing use cases