**
Carolina One Mortgage LLC is seeking a Senior Director for New Customer Acquisition to lead and scale their customer growth initiatives across various marketing channels. The ideal candidate will have extensive experience in digital acquisition and performance marketing, as well as strong leadership abilities.
**
Job Summary
The Sr Director New Customer Acquisition is responsible for leading and scaling Newrez’s first‑time customer growth engine across paid, owned, earned, and partner channels.
This role will lead the strategy, execution and optimization of multichannel acquisition programs with a focus on driving high‑quality demand, efficient conversion, and sustainable ROI.
We offer benefits, programs, and perks that support you in every aspect of your life, including medical, dental, and vision insurance, and a 401(k) Retirement plan with employer match.
Matching Summary
Match Score: 75
**
Carolina One Mortgage LLC is seeking a Senior Director for New Customer Acquisition to lead and scale their customer growth initiatives across various marketing channels. The ideal candidate will have extensive experience in digital acquisition and performance marketing, as well as strong leadership abilities.
**
Skills & Requirements
Must-have
multichannel acquisition programs
data-driven experimentation
performance optimization
paid media channels
CRM based nurture
audience targeting
Nice-to-have
high learning agility
consultative and collaborative work style
self-directed
comfortable working with ambiguity
Key Requirements
10+ years of experience in digital acquisition
3+ years of experience leading teams
Bachelor’s degree in Marketing, Business, or related field