Senior Manager, Digital Content Strategy And Management, Bmo Investorline

Bmousbenefits

100 King Street West, Toronto, Canada
Base: $94,600.00 - $176,000.00; bonus/equity: not ...
Develop and execute content strategy
Monitor audience needs
Optimize content structure
Creates, develops, and executes a brand content strategy taking into account the customer journey and intended customer experience

Job Summary

  • Creates, develops, and executes a brand content strategy taking into account the customer journey and intended customer experience.
  • Fosters a culture aligned to BMO purpose, values and strategy and role models BMO values and behaviours in all that they do.
  • BMO also offers health insurance, tuition reimbursement, accident and life insurance, and retirement savings plans.

Matching Summary

Creates, develops, and executes a brand content strategy taking into account the customer journey and intended customer experience.

Salary

Base: $94,600.00 - $176,000.00; Bonus/Equity: Not specified; Benefits: Health insurance, tuition reimbursement, accident and life insurance, retirement savings plans

Skills & Requirements

Must-have

  • Develop and execute content strategy
  • Monitor audience needs
  • Optimize content structure
  • Define brand messages
  • Establish content workflow and governance
  • User research and usability testing
  • SEO best practices and keyword research

Nice-to-have

  • Foster inclusive culture
  • Role model BMO values
  • Build interdependent teams
  • Attract and retain talent
  • Operate at enterprise-wide level
  • Apply Risk Management Framework

Key Requirements

  • 7+ years relevant experience
  • Post-secondary degree or equivalent
  • Information Architecture proficiency
  • Agile Delivery and Development proficiency
  • Design Thinking proficiency
  • Digital Fluency proficiency
  • Writing / Editing proficiency
  • Verbal & written communication skills

Work Rights

Not specified

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