Marketing Crm Analyst

Rappi Com Pe

São Paulo, Brazil
Crm campaign planning and execution
Customer segmentation and audience creation
Kpi monitoring and performance analysis
As part of Rappi, you will be responsible for planning, executing, and optimizing customer relationship strategies throughout the entire journey

Job Summary

  • As part of Rappi, you will be responsible for planning, executing, and optimizing customer relationship strategies throughout the entire journey.
  • This position will play a fundamental role in increasing user engagement, retention, and value generation through data-driven campaigns.
  • Join a team where we are all capable of EVERYTHING, where we all have the same opportunities, regardless of gender identity, race, religion, nationality, age, disability, training or experience.

Matching Summary

As part of Rappi, you will be responsible for planning, executing, and optimizing customer relationship strategies throughout the entire journey.

Skills & Requirements

Must-have

  • CRM campaign planning and execution
  • Customer segmentation and audience creation
  • KPI monitoring and performance analysis
  • A/B testing and continuous improvement
  • Data governance and quality assurance
  • Automating communication journeys

Nice-to-have

  • Revolutionizing paradigms
  • Seeing opportunities and adrenaline
  • Capable of everything
  • Equal opportunities for all
  • Building and delivering magic

Key Requirements

  • Previous experience with CRM, digital marketing
  • Knowledge in CRM tools (Salesforce, HubSpot, Braze, RD Station)
  • Analytical and data-oriented profile
  • Intermediate/advanced Excel/Google Sheets knowledge
  • Familiarity with marketing metrics and conversion funnel

Work Rights

Not specified

Tailored Resume

Cover Letter