Marketing Communications Specialist

Penn State

University Park, PA, US
Base: $51,000.00 - $74,000.00; bonus/equity: not s...
Hybrid
Strong writing and editing skills
Social media management proficiency
Content creation for websites and brochures
Penn State is seeking a Marketing Communications Specialist for its Transportation Services unit, focusing on a wide array of transportation-related programs. The role involves developing and implementing marketing strategies across various channels to enhance departmental goals

Job Summary

  • This position supports Transportation Services programs including campus parking, transit, bike programs, and ridesharing initiatives through strategic marketing.
  • The role requires creating diverse content such as feature stories, newsletters, and advertisements while ensuring alignment with AP style and university branding.
  • Employees receive a competitive benefits package including comprehensive medical coverage and a generous 75% tuition discount for eligible family members.

Matching Summary

Match Score: 85

Penn State is seeking a Marketing Communications Specialist for its Transportation Services unit, focusing on a wide array of transportation-related programs. The role involves developing and implementing marketing strategies across various channels to enhance departmental goals.

Salary

Base: $51,000.00 - $74,000.00; Bonus/Equity: Not specified; Benefits: Comprehensive medical, dental, vision, retirement plans, paid time off, 75% tuition discount

Skills & Requirements

Must-have

  • Strong writing and editing skills
  • Social media management proficiency
  • Content creation for websites and brochures
  • Analytics tools and campaign tracking
  • Accessibility standards compliance

Nice-to-have

  • Adobe Photoshop or Canva proficiency
  • Experience with CMS platforms
  • Digital advertising experience
  • Ability to supervise student employees
  • Willingness for occasional evening work

Key Requirements

  • Bachelor's Degree required
  • 3+ years of relevant experience
  • Authorized to work in the U.S.

Work Rights

Must be authorized to work in the U.S.

Tailored Resume

Cover Letter