Programmatic Yield Manager

Cable News Network Inc

New York, NY, US
Base: $82,810.00 - $153,790.00 py; bonus/equity: a...
3-5 years digital advertising experience
Display and video ad serving platforms
Google ad manager (gam) proficiency
The Programmatic Yield Manager will play a pivotal role in contributing to CNN's programmatic revenue growth across both display and video

Job Summary

  • The Programmatic Yield Manager will play a pivotal role in contributing to CNN's programmatic revenue growth across both display and video.
  • This cross-functional role involves working closely with Ad Sales, Inventory/Planning, and Ad Technology teams to ensure targets are met.
  • Warner Bros. Discovery offers career-defining opportunities, thoughtfully curated benefits, and tools to explore and grow into your best selves.

Matching Summary

The Programmatic Yield Manager will play a pivotal role in contributing to CNN's programmatic revenue growth across both display and video.

Salary

Base: $82,810.00 - $153,790.00 per year; Bonus/Equity: Annual bonuses, short- and long-term incentives available; Benefits: Health insurance, wellness program, retirement savings plan, paid time off

Skills & Requirements

Must-have

  • 3-5 years digital advertising experience
  • Display and video ad serving platforms
  • Google Ad Manager (GAM) proficiency
  • SSP/DSP and programmatic marketplace knowledge
  • Microsoft Excel advanced skills

Nice-to-have

  • FreeWheel platform familiarity
  • Strategic problem-solving abilities
  • Fast-paced environment adaptability
  • Cross-functional collaboration skills
  • Industry trend awareness

Key Requirements

  • 3-5 years professional experience in digital advertising
  • Prior roles in yield management or ad operations preferred
  • Deep familiarity with auction mechanics and pricing methodologies

Work Rights

Not specified

Tailored Resume

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