Senior Analyst, Marketing Effectiveness And Insights
Dentsu Creative ANZ
Singapore, Singapore
Analysing and building models
Data collection to analysis
Interpreting results to identify value creation
Your role will be to explicate and analyse consumer, business, and media data and to develop models that can quantify the impact of marketing activities on consumer behaviour
Job Summary
Your role will be to explicate and analyse consumer, business, and media data and to develop models that can quantify the impact of marketing activities on consumer behaviour.
In addition, this role will also be poised to develop and implement leading products within the network – excellent for individuals with a thirst of innovation.
To play a role in the project delivery – from data collection to analysis to report writing.
Matching Summary
Your role will be to explicate and analyse consumer, business, and media data and to develop models that can quantify the impact of marketing activities on consumer behaviour.
Skills & Requirements
Must-have
analysing and building models
data collection to analysis
interpreting results to identify value creation
consumer, business, and media data analysis
develop and implement leading products
Nice-to-have
innovative with a thirst for knowledge
imagine connections and craft approaches
excited about delivering the best work
passion for data
thirst of innovation
Key Requirements
Tertiary qualification in Business, Econometrics, Analytics, Applied Statistics or related discipline
Experience in econometric modelling / SPSS preferred