Sr. Demand Generation Manager

karrieregeheimnis.de

Home Office, USA
Base: $115,200 usd - $172,800 usd (primary locatio...
Fully remote
End-to-end demand generation programs
Pipeline contribution tracking and reporting
Multi-channel campaign execution
The Sr. Demand Generation Manager position at Workday requires an experienced candidate with a strong background in demand generation and campaign strategy, particularly in managing pipeline contributions across various segments and regions. The role emphasizes cross-functional collaboration, strategic planning, and performance reporting, all within a fully remote work environment that values flexibility and community

Job Summary

  • The Global COE Marketing team drives demand generation strategy across all regions, fueling qualified pipeline that directly supports revenue growth.
  • This role owns end-to-end demand programs that convert awareness into qualified pipeline across segments and regions, serving as the connective tissue between marketing strategy and sales outcomes.
  • Workday offers a flexible work approach combining in-person and remote time, providing tools to grow, skills to develop, and support for long-term career investment.

Matching Summary

Match Score: 85

The Sr. Demand Generation Manager position at Workday requires an experienced candidate with a strong background in demand generation and campaign strategy, particularly in managing pipeline contributions across various segments and regions. The role emphasizes cross-functional collaboration, strategic planning, and performance reporting, all within a fully remote work environment that values flexibility and community.

Salary

Base: $115,200 USD - $172,800 USD (primary location); Bonus/Equity: Eligible for Workday Bonus Plan and stock grants; Benefits: Comprehensive benefits available

Skills & Requirements

Must-have

  • end-to-end demand generation programs
  • pipeline contribution tracking and reporting
  • multi-channel campaign execution
  • webinar and field event ownership
  • cross-functional stakeholder collaboration
  • strategic campaign planning aligned to business priorities

Nice-to-have

  • strong communication skills
  • proactive reporting and insights
  • flexible work environment
  • global team collaboration
  • data hygiene across marketing platforms
  • ownership and visibility in role

Key Requirements

  • 8+ years demand generation experience
  • 8+ years revenue tracking and funnel reporting
  • 8-12 weeks structured webinar and event planning
  • proficiency in campaign execution and data hygiene
  • experience optimizing campaigns based on performance data

Work Rights

Not specified

Tailored Resume

Cover Letter