Search Advertising Manager

Lithia

Remote, USA
Base: $85,000-$120,000 annually; bonus: + bonus de...
Fully remote
4-6+ years in search advertising
Experience in automotive marketing required
Manage substantial paid search budgets
Lithia is seeking a Search Advertising Manager to lead the development and execution of paid search strategies, with a focus on both traditional and AI-driven advertising. The role requires a candidate with extensive experience in search advertising and a proven ability to manage significant budgets and complex campaigns

Job Summary

  • The Search Advertising Manager leads the development and execution of Paid Search and emerging AI-driven search ad experiences across the Lithia retail store network.
  • This role involves overseeing Google partnerships, negotiating competitive fee structures with vendors, and implementing advanced tracking solutions using GA4 and GTM.
  • The company offers best-in-class industry benefits including medical, dental, vision plans, a 401(k) retirement plan, and employee stock purchase opportunities.

Matching Summary

Match Score: 85

Lithia is seeking a Search Advertising Manager to lead the development and execution of paid search strategies, with a focus on both traditional and AI-driven advertising. The role requires a candidate with extensive experience in search advertising and a proven ability to manage significant budgets and complex campaigns.

Salary

Base: $85,000-$120,000 annually; Bonus: Plus bonus determined by skills and experience; Benefits: Medical, Dental, Vision, 401(k), PTO included

Skills & Requirements

Must-have

  • 4-6+ years in Search advertising
  • Experience in automotive marketing required
  • Manage substantial paid search budgets
  • Strong understanding of GA4 and GSC
  • Familiarity with AI/LLM search systems

Nice-to-have

  • Prompt-driven optimization experience
  • Cross-functional collaboration skills
  • Strategic critical thinking abilities
  • Vendor negotiation expertise
  • AI content workflow familiarity

Key Requirements

  • High School graduate or equivalent
  • 18 years or older required
  • Drug free workplace compliance

Work Rights

Not specified

Tailored Resume

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