Senior Marketing Manager, Customer Acquisition & Retention, Woot!

Amazon

WA, United States
142,000.00 - 192,000.00 usd annually py
On-site
Affiliate marketing strategy and execution
Promotional planning
Crm team oversight
Amazon is seeking a Senior Marketing Manager for Customer Acquisition & Retention at Woot!, focusing on leading affiliate marketing strategies, promotional planning, and a CRM team. The ideal candidate will have deep marketing expertise, strong technical skills, and a proven track record in driving customer engagement and retention

Job Summary

  • Lead Woot's direct marketing channels with primary ownership of affiliate marketing strategy and execution, promotional planning, and oversight of a robust CRM team.
  • Drive key customer metrics including new customer acquisition, purchases per year, active customer growth, and units per order while developing strategies to reduce attrition and churn.
  • Partner with product, engineering, vendor management, and finance teams to define business requirements, prioritize marketing technology solutions, and manage marketing budgets.

Matching Summary

Match Score: 85

Amazon is seeking a Senior Marketing Manager for Customer Acquisition & Retention at Woot!, focusing on leading affiliate marketing strategies, promotional planning, and a CRM team. The ideal candidate will have deep marketing expertise, strong technical skills, and a proven track record in driving customer engagement and retention.

Salary

142,000.00 - 192,000.00 USD annually

Skills & Requirements

Must-have

  • affiliate marketing strategy and execution
  • promotional planning
  • CRM team oversight
  • customer acquisition and lifecycle management
  • marketing budget management

Nice-to-have

  • strong technical acumen
  • proven ability to lead diverse teams
  • foster inclusive culture
  • cross-functional collaboration

Key Requirements

  • deep affiliate marketing expertise
  • proven ability to lead diverse teams
  • experience managing marketing budgets

Work Rights

Not specified

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