Sr. Analyst, Reporting And Insights

Home Depot

Not specified (assumed hybrid based on industry trends).
Marketing mix modeling (mmm)
Multi-touch attribution (mta)
Sql for data extraction
Home Depot is seeking a Sr. Analyst for its Orange Apron Media division, focusing on reporting and insights to enhance marketing performance for suppliers and advertisers. The role requires expertise in measurement strategy, data analysis, and effective communication of complex narratives

Job Summary

  • The role focuses on developing measurement strategy and execution for suppliers within the Home Depot retail media network.
  • Candidates will translate complex data into compelling narratives to influence advertiser growth and shape future investment strategies.
  • The position requires evaluating marketing impact using tools like MTA ROAS, brand lift, and A/B testing to deliver actionable learnings.

Matching Summary

Match Score: 85

Home Depot is seeking a Sr. Analyst for its Orange Apron Media division, focusing on reporting and insights to enhance marketing performance for suppliers and advertisers. The role requires expertise in measurement strategy, data analysis, and effective communication of complex narratives.

Skills & Requirements

Must-have

  • Marketing Mix Modeling (MMM)
  • Multi-Touch Attribution (MTA)
  • SQL for data extraction
  • Tableau data visualization
  • Brand lift analysis
  • A/B testing and incrementality

Nice-to-have

  • Ownership mindset
  • Cross-functional collaboration
  • Strategic problem solving
  • Change management experience
  • Competitive research skills

Key Requirements

  • Bachelor's degree in related field
  • 5 years of work experience
  • Must be legally permitted to work in the United States

Work Rights

Must be legally permitted to work in the United States

Tailored Resume

Cover Letter