Trade Marketing Specialist

Abbott

Bogota, Colombia
Base: n/a; bonus/equity: not specified; benefits: ...
Trade marketing strategy implementation
Point of sale execution
Brand visibility and rotation
Be co-responsible for designing, implementing, and executing the trade marketing strategy, understanding and translating brand needs into impactful strategies and activities across different channels and points of sale

Job Summary

  • Be co-responsible for designing, implementing, and executing the trade marketing strategy, understanding and translating brand needs into impactful strategies and activities across different channels and points of sale.
  • Develop and implement trade plans aligned with commercial and brand strategy, manage point-of-sale execution, displays, POP materials, planograms, and activations.
  • Abbott offers professional development with an international company, recognition as a great place to work globally, and a commitment to diversity and inclusion.

Matching Summary

Be co-responsible for designing, implementing, and executing the trade marketing strategy, understanding and translating brand needs into impactful strategies and activities across different channels and points of sale.

Salary

Base: N/A; Bonus/Equity: Not specified; Benefits: Not specified

Skills & Requirements

Must-have

  • Trade marketing strategy implementation
  • Point of sale execution
  • Brand visibility and rotation
  • Market analysis and growth opportunities

Nice-to-have

  • Professional development opportunities
  • Global company recognition
  • Diverse and inclusive workplace

Key Requirements

  • 3-5 years in Trade Marketing
  • Pharmaceutical or mass consumer channel experience
  • Colombian pharmaceutical market knowledge
  • Point of sale execution experience
  • Analytical skills and commercial indicators management

Work Rights

Not specified

Tailored Resume

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