• Directly responsible for promoting the organization’s products and services to gatekeeper audiences and other healthcare professionals in the medical field. • Build and maintain strong stakeholder rapport to ensure client referrals • Directly responsible for delivering enquiry-generation leads targets from assigned territories • Directly responsible for building and maintaining relationships with hospital administrators from assigned territories • Directly responsible for increasing market share in assigned territories • Handle new product distribution through establishment of existing and new channels. • Project management of maternity hospital- related events • Regular reporting on competitor’s activities • Timely submission of weekly / monthly reports and time sheets • Participate in training of new colleagues on products/services basic knowledge • Participate in public events representing Cordlife as a speaker in promoting products/services if needed • Directly responsible in handling operational matters for sub-team consists of the Client Relation officers. • Any other duties that may be assigned by the Manager, KAM from time to time