Content creation across crm, social, campaign channels
Performance-driven content
Content optimization
As a Content Marketing Specialist, you will create and optimize content that drives engagement, conversion, and retention, working closely with CRM, Media, and Creative teams to ensure every message is intentional, measurable, and aligned to the customer journey
Job Summary
As a Content Marketing Specialist, you will create and optimize content that drives engagement, conversion, and retention, working closely with CRM, Media, and Creative teams to ensure every message is intentional, measurable, and aligned to the customer journey.
Develop and execute content across CRM (email, push, lifecycle), social, and campaign channels, aligned to audience segments and funnel stages.
Track and optimize content performance (open rate, CTR, engagement) and iterate based on insights.
Matching Summary
As a Content Marketing Specialist, you will create and optimize content that drives engagement, conversion, and retention, working closely with CRM, Media, and Creative teams to ensure every message is intentional, measurable, and aligned to the customer journey.
Skills & Requirements
Must-have
content creation across CRM, social, campaign channels