Director, Marketing Analytics & Database Strategy (dtc)

Endurancewarrantyservicesllc

United States, United States
Base: $140,000 to $160,000; bonus/equity: annual p...
**
Customer data platform (cdp)
Data-driven marketing
Predictive modeling
** Endurance Warranty Services is seeking a Director of Marketing Analytics & Database Strategy to lead data-driven marketing initiatives and optimize customer engagement for their Direct-to-Consumer growth. The ideal candidate will have extensive experience in marketing analytics, customer data platforms, and a proven track record of driving measurable growth across various marketing channels. **

Job Summary

  • This leader will own the development and activation of our customer data strategy, including building and operationalizing a Customer Data Platform (CDP) to enable scalable, data driven marketing.
  • This role sits at the intersection of marketing, data science, and customer experience—translating data into actionable strategies and ensuring those insights are activated across channels to drive measurable revenue growth.
  • Endurance Warranty has been honored with multiple Stevie Awards for being a great place to work, and we’re growing rapidly.

Matching Summary

Match Score: 75

** Endurance Warranty Services is seeking a Director of Marketing Analytics & Database Strategy to lead data-driven marketing initiatives and optimize customer engagement for their Direct-to-Consumer growth. The ideal candidate will have extensive experience in marketing analytics, customer data platforms, and a proven track record of driving measurable growth across various marketing channels. **

Salary

Base: $140,000 to $160,000; Bonus/Equity: annual performance bonus; Benefits: Not specified

Skills & Requirements

Must-have

  • Customer Data Platform (CDP)
  • data-driven marketing
  • predictive modeling
  • A/B testing
  • SQL
  • digital performance marketing
  • direct mail programs

Nice-to-have

  • subscription brands
  • high-growth DTC brands
  • privacy-first landscape

Key Requirements

  • 8–12+ years of experience
  • Proven success driving measurable growth
  • Deep experience in database marketing
  • Strong background in predictive modeling
  • Advanced SQL skills
  • Hands-on experience with digital performance marketing and direct mail
  • Experience with attribution modeling and incrementality testing

Work Rights

Must have existing authorization to work in the U.S.

Tailored Resume

Cover Letter