Sr Manager Performance Media And Measurement

Academy Sports + Outdoors

Not specified; not specified; not specified
8+ years digital marketing experience
2+ years management experience
Omni-channel campaign management
The role involves developing and executing performance marketing strategies that align with Academy's omnichannel retail goals

Job Summary

  • The role involves developing and executing performance marketing strategies that align with Academy's omnichannel retail goals.
  • Candidates must manage multi-million-dollar budgets across paid channels including Search, Social, Display, and Programmatic.
  • The position requires leading a team of digital marketing specialists while fostering a culture of fun and growth.

Matching Summary

The role involves developing and executing performance marketing strategies that align with Academy's omnichannel retail goals.

Salary

Not specified; Not specified; Not specified

Skills & Requirements

Must-have

  • 8+ years digital marketing experience
  • 2+ years management experience
  • Omni-channel campaign management
  • Adobe Analytics and Google Analytics proficiency
  • Multi-touch attribution modeling expertise
  • Meta and Google Ads platform mastery

Nice-to-have

  • Strong people development background
  • Cross-functional collaboration skills
  • Innovation in emerging platforms
  • Data-driven strategic influence
  • Retail marketing omnichannel strategies

Key Requirements

  • Bachelor's degree in new media or digital marketing
  • 8+ years of related work experience required
  • 2+ years of management experience required

Work Rights

Not specified

Tailored Resume

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