Define and lead the overall strategy for new pitches and all current accounts, building frameworks rooted in cultural insights and consumer behavior
Job Summary
Define and lead the overall strategy for new pitches and all current accounts, building frameworks rooted in cultural insights and consumer behavior.
Lead, mentor, and grow a team of strategists, planners, and analysts, fostering a culture of innovation, curiosity, and insight-driven decision-making.
Leverage data and analytics to optimize performance and refine future content strategies, while staying ahead of digital, cultural, and social media trends.
Matching Summary
Define and lead the overall strategy for new pitches and all current accounts, building frameworks rooted in cultural insights and consumer behavior.
Skills & Requirements
Must-have
Strategic leadership for pitches and accounts
Insight generation and creative briefs
Social media ecosystems and short-form video
Senior client relationship management
Data and analytics for strategy optimization
Nice-to-have
Culture of innovation and curiosity
Future-forward work and trends
Experimentation with new formats and technologies
Key Requirements
10–12 years of experience
Bachelor’s/Master’s degree in Marketing, Communications, Media, or related field