Senior Director, Media Analytics

Dentsu / Carat

Detroit, Michigan, United States
Base: $119,000 - $172,000 annually; bonus/equity: ...
Hybrid
8+ years in digital media analytics
4+ years people management experience
Cross-channel measurement expertise
The role focuses on shaping the vision for media measurement across linear and digital channels while modernizing how success is defined and communicated

Job Summary

  • The role focuses on shaping the vision for media measurement across linear and digital channels while modernizing how success is defined and communicated.
  • This position requires leading cross-brand alignment to standardize reports, KPIs, and data integration practices to increase brand value from media investments.
  • Employees are eligible for comprehensive benefits including medical, vision, dental, 401k, flexible paid time off, and at least 15 paid holidays per year.

Matching Summary

The role focuses on shaping the vision for media measurement across linear and digital channels while modernizing how success is defined and communicated.

Salary

Base: $119,000 - $172,000 annually; Bonus/Equity: Not specified; Benefits: Medical, vision, dental, life insurance, 401k, PTO, parental leave

Skills & Requirements

Must-have

  • 8+ years in digital media analytics
  • 4+ years people management experience
  • Cross-channel measurement expertise
  • Executive storytelling and communication
  • Data integration and governance leadership

Nice-to-have

  • Entrepreneurial mindset challenging status quo
  • Experience with AI tools like Copilot
  • Knowledge of privacy changes in media
  • Strategic business development support
  • Advanced predictive modeling techniques

Key Requirements

  • Bachelor's degree required; Master's preferred
  • 8+ years analytics supporting digital media
  • 4+ years people management experience
  • Proficiency in SQL and Python preferred
  • Experience with ad tech platforms like CM360

Work Rights

Not specified

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