Seo/geo Lead

ScottishPower

5+ years seo experience
Generative engine optimization geo
Schema.org optimization
The role involves leading the transition from traditional SEO to Generative Engine Optimization for a global energy company

Job Summary

  • The role involves leading the transition from traditional SEO to Generative Engine Optimization for a global energy company.
  • Candidates will be responsible for designing strategies that maximize visibility across traditional search engines and AI assistants like ChatGPT and Copilot.
  • The position offers the opportunity to work within a diverse, collaborative environment with direct impact on business growth and digital conversion.

Matching Summary

The role involves leading the transition from traditional SEO to Generative Engine Optimization for a global energy company.

Skills & Requirements

Must-have

  • 5+ years SEO experience
  • Generative Engine Optimization GEO
  • Schema.org optimization
  • Google Search Console SEMrush Ahrefs
  • E-E-A-T optimization

Nice-to-have

  • AI Search trends analysis
  • Multidisciplinary team leadership
  • Innovation in SEO methodologies
  • Cross-functional collaboration

Key Requirements

  • University degree in Engineering, Business, or Marketing
  • Master's or advanced course in Digital Marketing
  • Experience with AI Search and generative models
  • Proven track record in technical SEO and content strategy

Work Rights

Not specified

Tailored Resume

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