Sr Manager, Healthcare Professional Marketing

Novo Nordisk AS

Taipei, Taiwan
**
Integrated brand planning
Hcp-consumer bridge
Digital o2o mechanisms
** Novo Nordisk is seeking a Senior Manager for Healthcare Professional Marketing in Taipei, Taiwan, focusing on strategic leadership across their Obesity, Diabetes, and Rare Disease portfolios. The role requires extensive experience in pharmaceutical marketing and a strong patient-centric approach, emphasizing collaboration and digital innovation. **

Job Summary

  • Lead the development of lifecycle strategies for Obesity, Diabetes, and Rare Disease portfolios, adapting strategies between mass metabolic markets and rare disease niche markets.
  • Partner with the Consumer Marketing Team to synchronize medical campaigns with consumer initiatives, creating a seamless doctor-patient dialogue and driving initiatives to eliminate obesity/diabetes stigma.
  • Oversee the alignment of medical education with digital O2O mechanisms, implement data-driven marketing to optimize reach and ROI, and ensure adherence to internal policies and external regulatory requirements.

Matching Summary

Match Score: 75

** Novo Nordisk is seeking a Senior Manager for Healthcare Professional Marketing in Taipei, Taiwan, focusing on strategic leadership across their Obesity, Diabetes, and Rare Disease portfolios. The role requires extensive experience in pharmaceutical marketing and a strong patient-centric approach, emphasizing collaboration and digital innovation. **

Skills & Requirements

Must-have

  • Integrated Brand Planning
  • HCP-Consumer Bridge
  • Digital O2O mechanisms
  • Data-driven marketing
  • Omnichannel Impact

Nice-to-have

  • Consumer Mindset Cultivation
  • Agile mindset
  • Eliminate obesity/diabetes stigma

Key Requirements

  • Bachelor’s degree in Marketing, Business, Life Sciences, or related field
  • 10+ years in pharma marketing
  • 3+ years in people management
  • Fluent in Mandarin/English communication

Work Rights

Not specified

Tailored Resume

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