Sr. Specialist, Brand Communications - Golf Brand

adidas AG

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On-site
Brand communications marketing strategy
Digital marketing plan and execution
Social media marketing execution management
Coordinate and support overall brand communications activities to ensure effective local implementation of Global GTM process aligning with the company target

Job Summary

  • Coordinate and support overall brand communications activities to ensure effective local implementation of Global GTM process aligning with the company target.
  • Support and drive overall brand comm. marketing strategy and activation across all touchpoints including advertising, creative production, PR, digital, social, events, sponsorship, retail, account, CRM, etc.
  • Manage influencer & creator ecosystem (TEAMADIDAS) including strategic seeding, content co-creation, and performance analysis.

Matching Summary

Coordinate and support overall brand communications activities to ensure effective local implementation of Global GTM process aligning with the company target.

Skills & Requirements

Must-have

  • brand communications marketing strategy
  • digital marketing plan and execution
  • social media marketing execution management
  • asset creation and operation support
  • marketing mix knowledge

Nice-to-have

  • creative ideas to amplify brand heat
  • trend-setting marketing ideas
  • sense of marketing trend and contents development

Key Requirements

  • At least 5 years’ experience in relevant Marketing fields
  • University degree in Business or equivalent professional experience
  • Golf Industry experience preferred
  • Fluent English in both Speaking and Writing

Work Rights

Not specified

Tailored Resume

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