Brand Manager, Oral Healthcare

Haleon

Rochester Park, Singapore
Hybrid
Brand strategy and execution
New product launch management
Media and activation planning
Lead category & brand strategy, activation and execution, roll out new product launches, promotion calendar and media to drive sustainable & healthy brand consumption and sales growth for the local market

Job Summary

  • Lead category & brand strategy, activation and execution, roll out new product launches, promotion calendar and media to drive sustainable & healthy brand consumption and sales growth for the local market.
  • Accountable for accelerated share, sales and profit growth for assigned brand portfolio over within short term and long term in the market.
  • We look to reward your contribution with a benefits package that includes but not limited to: Annual bonuses that reflect Haleon’s performance, Hybrid@Haleon – our philosophy to hybrid work and supporting individuals work/life balance, Childcare support, Life Insurance and Private Medical Package, Health and Wellbeing programs, Development Opportunities.

Matching Summary

Lead category & brand strategy, activation and execution, roll out new product launches, promotion calendar and media to drive sustainable & healthy brand consumption and sales growth for the local market.

Skills & Requirements

Must-have

  • Brand strategy and execution
  • New product launch management
  • Media and activation planning
  • Digital marketing campaigns
  • A&P budget management
  • Cross-functional collaboration

Nice-to-have

  • Agile performance-focused culture
  • Human understanding and trusted science
  • Expert recommended differentiation
  • Agency partnership building

Key Requirements

  • Bachelor’s Degree in Marketing, Business Administration, or related field
  • 5+ years related experience in FMCG/healthcare
  • Proven track record of achievements
  • Strong commercial experience
  • Experienced in new product launch
  • Experience in brand architecture
  • Strategic commercial & analytical thinking expertise

Work Rights

Not specified

Tailored Resume

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