Product Marketing Specialist

vana.gt

Guatemala City, Guatemala
Competitive compensation pyckage; not specified; c...
On-site
2 years experience in trade marketing
Retail marketing and point of sale strategies
Digital campaign execution for conversion
Vana.gt is seeking a Product Marketing Specialist to enhance its partnerships with leading retailers and execute effective marketing strategies. The ideal candidate should have experience in trade or retail marketing, particularly within fintech, and be skilled in creating impactful marketing materials and digital campaigns

Job Summary

  • The role is responsible for driving commercial alliances with leading retailers and ensuring Vana shines at every point of sale.
  • Candidates will design and execute point-of-sale activation strategies and digital campaigns that generate awareness and conversion.
  • The company offers a dynamic environment with opportunities for growth in an expanding fintech.

Matching Summary

Match Score: 85

Vana.gt is seeking a Product Marketing Specialist to enhance its partnerships with leading retailers and execute effective marketing strategies. The ideal candidate should have experience in trade or retail marketing, particularly within fintech, and be skilled in creating impactful marketing materials and digital campaigns.

Salary

Competitive compensation package; Not specified; Continuous training and learning provided

Skills & Requirements

Must-have

  • 2 years experience in trade marketing
  • Retail marketing and point of sale strategies
  • Digital campaign execution for conversion

Nice-to-have

  • Experience in fintech or financial products
  • Ability to simplify complex concepts
  • Strategic vision and results orientation

Key Requirements

  • Bachelor's degree in Marketing, Communication, or related field
  • Minimum 2 years of experience in trade or product marketing
  • Strong negotiation skills for securing PDV spaces

Work Rights

Not specified

Tailored Resume

Cover Letter