Omnichannel Operations Manager

Lilly

Sydney, Australia
5+ years omnichannel marketing experience
Hands-on salesforce marketing cloud journey builder
Hcp engagement and consent-based marketing
The role involves owning the end-to-end execution of the HCP digital customer engagement strategy across ANZ

Job Summary

  • The role involves owning the end-to-end execution of the HCP digital customer engagement strategy across ANZ.
  • You will build and manage always-on engagement sequences using SFMC Journey Builder to personalize HCP interactions.
  • This is a hands-on execution role where you will manage one Digital Operations co-ordinator while partnering with global stakeholders.

Matching Summary

The role involves owning the end-to-end execution of the HCP digital customer engagement strategy across ANZ.

Skills & Requirements

Must-have

  • 5+ years omnichannel marketing experience
  • Hands-on Salesforce Marketing Cloud Journey Builder
  • HCP engagement and consent-based marketing
  • Data-driven operator with engagement metrics
  • Project management for multiple workstreams

Nice-to-have

  • Experience in pharma or healthcare industries
  • Ability to partner across brand and sales teams
  • Strong understanding of customer journey design
  • Experience leading digital operations staff

Key Requirements

  • 5+ years in omnichannel marketing or digital ops
  • Experience with SFMC, Journey Builder, Veeva, LillyPlay
  • Strong understanding of HCP engagement and consent laws

Work Rights

Not specified

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