Senior Director, Analytics

Inizioevoke

Philadelphia, Pennsylvania, United States
On-site
Performance measurement strategy
Analytics strategy
Statistical modeling
Define and lead analytics strategy across accounts, ensuring understanding of client goals and commercial priorities

Job Summary

  • Define and lead analytics strategy across accounts, ensuring understanding of client goals and commercial priorities.
  • Develop and oversee advanced measurement frameworks across integrated campaigns, including digital, CRM, media, and offline programs.
  • Balance strategic leadership with technical credibility, operational oversight, and team development.

Matching Summary

Define and lead analytics strategy across accounts, ensuring understanding of client goals and commercial priorities.

Skills & Requirements

Must-have

  • Performance measurement strategy
  • Analytics strategy
  • Statistical modeling
  • Data engineering concepts
  • Experimentation
  • Online and offline channels

Nice-to-have

  • Human centricity
  • Data-driven insights
  • Creative solutions
  • Meaningful change

Key Requirements

  • Deep healthcare marketing expertise
  • Technical command of analytics strategy
  • Experience with visualization
  • Experience with performance measurement

Work Rights

Not specified

Tailored Resume

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