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Katyhonda is seeking a Retail Marketing Manager to lead marketing strategies for up to 25 dealerships in California and Nevada. The ideal candidate will have strong automotive marketing experience and be data-driven, focusing on customer loyalty and performance metrics.
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Job Summary
Drive store performance in customer loyalty, satisfaction, sales, aftersales growth, and profitability through tailored marketing strategies and traffic management.
Design and implement marketing strategies that strengthen long-term customer relationships, leveraging internal technology and solutions with priority.
Provide expert guidance to Store Leaders on building and executing marketing strategies aligned with the Customer Ecosystem.
Matching Summary
Match Score: 75
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Katyhonda is seeking a Retail Marketing Manager to lead marketing strategies for up to 25 dealerships in California and Nevada. The ideal candidate will have strong automotive marketing experience and be data-driven, focusing on customer loyalty and performance metrics.
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Salary
Base: $80,000–$125,000 annually; Bonus/Equity: bonus potential; Benefits: Medical, Dental and Vision Plans, Paid Holidays & PTO, Short and Long-Term Disability, Paid Life Insurance, 401(k) Retirement Plan, Employee Stock Purchase Plan, Lithia Learning Center, Vehicle Purchase Discounts, Wellness Programs
Skills & Requirements
Must-have
Retail marketing strategy
Customer loyalty initiatives
Data-driven marketing guidance
OEM partnerships
Content and campaign management
Nice-to-have
Adapt to changing market conditions
Champion company initiatives
Key Requirements
Bachelor's degree in Business, Marketing, Communications, Advertising, or equivalent experience
Strong understanding of the automotive industry, dealership operations, and automotive marketing
Experience using Google Analytics, CRM Systems, and Microsoft Office Suite