Senior Manager Omnichannel Customer Marketing

Bimbo Bakeries USA

Irving, TX, United States
Base: $102,000 - $142,800; bonus/equity: annual bo...
On-site
Ecommerce strategy development
Omnichannel marketing execution
Retail media network negotiations
Bimbo Bakeries USA is the largest baking company in the world with a family of 20,000 associates nationwide providing a safe and inclusive work environment that appreciates diversity and promotes development

Job Summary

  • Bimbo Bakeries USA is the largest baking company in the world with a family of 20,000 associates nationwide providing a safe and inclusive work environment that appreciates diversity and promotes development.
  • The Senior Manager of Omnichannel Customer Marketing will lead a team of 5 associates and drive eCommerce marketing initiatives across retailer platforms to significantly accelerate sales growth via digital modalities.
  • This role requires strong leadership, cross-functional collaboration, and expertise in omnichannel marketing strategies to future proof the online business and optimize campaigns leveraging data and analytics.

Matching Summary

Bimbo Bakeries USA is the largest baking company in the world with a family of 20,000 associates nationwide providing a safe and inclusive work environment that appreciates diversity and promotes development.

Salary

Base: $102,000 - $142,800; Bonus/Equity: Annual Bonus Eligibility; Benefits: Comprehensive Benefits Package, Paid Time Off, 401k & Company Match

Skills & Requirements

Must-have

  • eCommerce strategy development
  • Omnichannel marketing execution
  • Retail media network negotiations
  • Team leadership and coaching
  • Cross-functional collaboration
  • Digital shelf and syndication management
  • Budget management for marketing programs

Nice-to-have

  • Change management expertise
  • Strong problem-solving skills
  • Effective storytelling communication
  • Continuous learning mentality
  • Resilience and grit
  • Empathy and relationship building
  • Remote team experience

Key Requirements

  • Bachelor’s degree required
  • 8+ years eCommerce/Omnichannel experience
  • CPG industry experience preferred
  • Experience leading teams
  • Ability to travel 10-20%

Work Rights

Not specified

Tailored Resume

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