Director Consumer Insights

Bimbo Bakeries USA

Irving, TX, United States
Base: $146,900 – $205,700; bonus/equity: annual bo...
On-site
Ai enabled research approaches
Consumer insights leadership
Business transformation expertise
Bimbo Bakeries USA is the largest baking company in the world with a family of 20,000 associates nationwide providing a safe and inclusive work environment that appreciates diversity and promotes development

Job Summary

  • Bimbo Bakeries USA is the largest baking company in the world with a family of 20,000 associates nationwide providing a safe and inclusive work environment that appreciates diversity and promotes development.
  • The Director Consumer Insights role focuses on modernizing insights through AI-driven advancements and supporting breakthrough innovation pipelines 3+ years out to deliver faster, deeper, and more actionable insights.
  • This leadership position involves shaping long-term CI transformation strategy, fostering AI experimentation, leading cross-functional orchestration, and maintaining governance frameworks for responsible AI usage.

Matching Summary

Bimbo Bakeries USA is the largest baking company in the world with a family of 20,000 associates nationwide providing a safe and inclusive work environment that appreciates diversity and promotes development.

Salary

Base: $146,900 – $205,700; Bonus/Equity: Annual Bonus Eligibility; Benefits: Comprehensive Benefits Package, Paid Time Off, 401k & Company Match

Skills & Requirements

Must-have

  • AI enabled research approaches
  • Consumer insights leadership
  • Business transformation expertise
  • Cross-functional collaboration
  • Insight process modernization
  • Innovation pipeline support

Nice-to-have

  • Passion for consumer empathy
  • Strategic thinker with AI awareness
  • Strong communication and simplification skills
  • Continuous improvement mindset
  • Experience with behavioral science

Key Requirements

  • Bachelor’s degree required
  • Master’s degree strongly preferred
  • Minimum 10 years in insights function
  • 5+ years in enterprise architecture or business transformation
  • 7 years managing direct reports
  • Experience adopting AI insights approaches
  • Ability to lead organizational change

Work Rights

Not specified

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