Crm & Loyalty Manager

Aristocrat

Massachusetts, USA
Base: $111,349 - $206,791 py; bonus/equity: not sp...
Hybrid
5+ years in crm marketing
Experience with digital engagement
Proficiency with crm platforms
The CRM and Loyalty Manager will lead the strategy and execution of customer engagement initiatives for the Massachusetts Lottery’s iLottery program

Job Summary

  • The CRM and Loyalty Manager will lead the strategy and execution of customer engagement initiatives for the Massachusetts Lottery’s iLottery program.
  • This role involves developing data-driven campaigns to enhance player experience and drive business growth.
  • The position offers a comprehensive benefits package and a competitive salary range.

Matching Summary

The CRM and Loyalty Manager will lead the strategy and execution of customer engagement initiatives for the Massachusetts Lottery’s iLottery program.

Salary

Base: $111,349 - $206,791 per year; Bonus/Equity: Not specified; Benefits: Comprehensive benefits package including health, dental, and vision insurance

Skills & Requirements

Must-have

  • 5+ years in CRM marketing
  • Experience with digital engagement
  • Proficiency with CRM platforms

Nice-to-have

  • Strong project management skills
  • Knowledge of compliance standards
  • Ability to work cross-functionally

Key Requirements

  • Bachelor’s degree in Marketing or related field
  • Experience leading teams in digital marketing
  • Familiarity with HTML/CSS

Work Rights

Not specified

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