Digital Marketing Specialist, Content Marketing- India Gdc, Gurugram
ERM
Gurugram, India
B2b digital marketing experience
Multi-channel content creation
Campaign copywriting and adaptation
This role focuses on driving lead generation and client engagement through high-quality marketing content assets across multiple channels
Job Summary
This role focuses on driving lead generation and client engagement through high-quality marketing content assets across multiple channels.
The position involves repackaging thought-leadership into channel-specific formats such as short-form videos, social posts, and landing pages.
Candidates will collaborate with international teams to deliver integrated campaigns while ensuring compliance with brand standards and GDPR requirements.
Matching Summary
This role focuses on driving lead generation and client engagement through high-quality marketing content assets across multiple channels.
Skills & Requirements
Must-have
B2B digital marketing experience
Multi-channel content creation
Campaign copywriting and adaptation
Video storyboarding and scripting
Asset library management
Data-driven performance tracking
Nice-to-have
AI tools familiarity
Consultancy environment background
Cross-functional collaboration skills
Multilingual asset coordination
Accessibility best practices knowledge
Key Requirements
Bachelor's degree in marketing or communications
Approximately 2+ years of B2B digital marketing experience