Lead EMEA Paid Strategy, developing and executing comprehensive paid digital marketing strategies across Germany and key European markets to drive qualified new teams and revenue
Job Summary
Lead EMEA Paid Strategy, developing and executing comprehensive paid digital marketing strategies across Germany and key European markets to drive qualified new teams and revenue.
Own acquisition targets, KPIs, and budget management, learning agenda strategies for paid channels including paid social, display, retargeting, and emerging digital platforms.
Partner across marketing teams, product, and agencies to ensure campaigns are culturally relevant, locally optimized, and aligned with market-specific nuances across European countries.
Matching Summary
Lead EMEA Paid Strategy, developing and executing comprehensive paid digital marketing strategies across Germany and key European markets to drive qualified new teams and revenue.
Skills & Requirements
Must-have
Paid social (LinkedIn, Meta, YouTube)
Programmatic advertising
Data-driven campaign optimization
Budget management ($5M+ annually)
European market knowledge
German market expertise
Nice-to-have
AI-powered marketing tools
Product-led growth motions
Additional European languages
Key Requirements
7+ years paid digital marketing experience
Native or business-fluent German language skills
Experience managing campaigns across multiple European countries