Retail Media Monetisation Specialist

Dentsu Creative ANZ

Gurugram, India
Onsite
10-14 years digital media experience
Retail media network strategy development
Programmatic ecosystem expertise dsp ssp
Dentsu Creative ANZ is seeking a Retail Media Monetization Specialist to enhance commerce-driven media monetization strategies for retail and e-commerce ecosystems in Gurugram, India. The ideal candidate will have extensive experience in digital media, programmatic advertising, and the retail landscape, focusing on audience monetization and partnerships

Job Summary

  • The role focuses on building and scaling commerce-driven media monetization across retail and e-commerce ecosystems for non-endemic advertisers.
  • Candidates must design programmatic monetization models using SSPs, DSPs, and retail media platforms to leverage shopper data.
  • Success requires developing joint business plans with retail partners to grow commerce media revenue and achieve advertising targets.

Matching Summary

Match Score: 85

Dentsu Creative ANZ is seeking a Retail Media Monetization Specialist to enhance commerce-driven media monetization strategies for retail and e-commerce ecosystems in Gurugram, India. The ideal candidate will have extensive experience in digital media, programmatic advertising, and the retail landscape, focusing on audience monetization and partnerships.

Skills & Requirements

Must-have

  • 10-14 years digital media experience
  • Retail Media Network strategy development
  • Programmatic ecosystem expertise DSP SSP
  • First-party data activation frameworks
  • Commerce media platform knowledge

Nice-to-have

  • Clean room integration experience
  • Quick-commerce sector background
  • Strategic partnership building skills
  • Revenue generation focus mindset
  • Shopper insights analysis capability

Key Requirements

  • 10-14 years in digital media or programmatic advertising
  • Experience with e-commerce platforms and retailers
  • Strong technical knowledge of DMP/CDP systems

Work Rights

Not specified

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