Pubg Mobile品牌经理-商业化推广方向

Tencent Cloud

Shenzhen, China
Marketing strategy formulation
Campaign planning and execution
Commercialization activity analysis
The role involves leading marketing and commercialization promotion activities for PUBG MOBILE, including strategy development, campaign planning, and execution

Job Summary

  • The role involves leading marketing and commercialization promotion activities for PUBG MOBILE, including strategy development, campaign planning, and execution.
  • The position requires integrating multiple marketing methods and collaborating with operations, esports, UA, and regional teams to achieve promotion goals.
  • Tencent Cloud fosters an inclusive environment where diverse voices fuel innovation and support employees to achieve individual and common goals.

Matching Summary

The role involves leading marketing and commercialization promotion activities for PUBG MOBILE, including strategy development, campaign planning, and execution.

Skills & Requirements

Must-have

  • Marketing strategy formulation
  • Campaign planning and execution
  • Commercialization activity analysis
  • Player community building
  • Cross-regional resource integration
  • Data-driven marketing optimization
  • Fluent English for work

Nice-to-have

  • Creative content transformation
  • Sensitivity to overseas trends
  • Proactive and explorative mindset
  • Strong business growth orientation
  • Deep game genre experience
  • Use of cutting-edge marketing tools

Key Requirements

  • 5+ years marketing and promotion experience
  • Experience in overseas game publishing
  • Fluent English for professional use

Work Rights

Not specified

Tailored Resume

Cover Letter