Director, Corporate Audience Marketing

Elsevier

Not specified; not specified; benefits include hea...
B2b marketing experience in enterprise technology
Go-to-market strategy development
Account-based marketing (abm) expertise
This role leads marketing initiatives for enterprise capabilities and brand awareness targeting Corporate R&D Audiences across all industry verticals

Job Summary

  • This role leads marketing initiatives for enterprise capabilities and brand awareness targeting Corporate R&D Audiences across all industry verticals.
  • The successful candidate will develop integrated campaigns using digital channels, events, and account-based marketing to drive pipeline growth.
  • Elsevier offers a healthy work/life balance with flexible hours, wellbeing initiatives, and comprehensive benefits including modern family plans.

Matching Summary

This role leads marketing initiatives for enterprise capabilities and brand awareness targeting Corporate R&D Audiences across all industry verticals.

Salary

Not specified; Not specified; Benefits include health care, pension, and study assistance

Skills & Requirements

Must-have

  • B2B marketing experience in enterprise technology
  • Go-to-market strategy development
  • Account-based marketing (ABM) expertise
  • Senior decision-maker engagement skills
  • Integrated campaign management

Nice-to-have

  • Strong storytelling for technical audiences
  • Experience with complex solution portfolios
  • Culture of innovation and accountability
  • Cross-functional collaboration excellence

Key Requirements

  • At least 5 years in enterprise technology or SaaS platform marketing
  • Bachelor's degree in Marketing, Business, or related field
  • MBA preferred
  • Proven track record leading go-to-market strategies

Work Rights

Not specified

Tailored Resume

Cover Letter