Associate Marketing Communication Manager

Tcp Group

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On-site
New product development coordination
Marketing communication strategy
Agency management
Oversee and coordinate new product development aligned with marketing plans, collaborating with Research and Development

Job Summary

  • Oversee and coordinate new product development aligned with marketing plans, collaborating with Research and Development.
  • Manage external agencies (Packaging Designer, Creative, Digital Marketing, Media) to build brand awareness and communicate product image.
  • Analyze monthly sales performance, present findings to management, and develop strategies for nationwide campaigns and point-of-sale materials.

Matching Summary

Oversee and coordinate new product development aligned with marketing plans, collaborating with Research and Development.

Skills & Requirements

Must-have

  • New Product Development coordination
  • Marketing Communication strategy
  • Agency management
  • Sales performance analysis
  • POSM development and oversight
  • Marketing budget management

Nice-to-have

  • Proactive idea generation
  • Action plan development

Key Requirements

  • 3-5 years of marketing experience
  • Marketing research knowledge
  • Market research and analysis process understanding
  • Proficient in Microsoft Office

Work Rights

Not specified

Tailored Resume

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