Werkstudent:in / Praktikant:in (m/w/d) - Otc Shopper & Customer Marketing

Haleon

Munich, Germany
Hybrid
Pos activation planning and execution
Shopper behavior trend analysis
Market and shopper data evaluation
Support the planning and execution of POS activations, from material design to results reporting

Job Summary

  • Support the planning and execution of POS activations, from material design to results reporting.
  • Analyze purchasing behavior trends and identify growth opportunities within the category.
  • Work closely with internal teams from Marketing and Sales, as well as external partners.

Matching Summary

Support the planning and execution of POS activations, from material design to results reporting.

Skills & Requirements

Must-have

  • POS activation planning and execution
  • Shopper behavior trend analysis
  • Market and shopper data evaluation
  • Trade story and presentation creation
  • Cross-functional collaboration
  • Excel and PowerPoint proficiency

Nice-to-have

  • High trend affinity
  • Good industry development sense
  • Open, creative, and engaged personality
  • Hands-on mentality
  • Strong analytical thinking

Key Requirements

  • Enrolled student in Business, Economics, or Communications
  • First practical experience in Marketing or Sales is a plus
  • Very good German and English skills

Work Rights

Not specified

Tailored Resume

Cover Letter