Insight Manager

dentsu QLD

Helsinki, Finland
Hybrid
Customer focus
Strategic initiatives
Target audience analyses
You will be responsible for various types of research projects, ranging from target audience analyses to strategic research initiatives such as customer segmentations and Category Entry Point (CEP) studies

Job Summary

  • You will be responsible for various types of research projects, ranging from target audience analyses to strategic research initiatives such as customer segmentations and Category Entry Point (CEP) studies.
  • You will manage a portfolio of insight clients, working from A to Z by selling and scoping projects, and analyzing and presenting the results to the clients.
  • Get to work with some of the sharpest minds in Finland who have made dentsu the #1 agency in Finland (measured by 3rd parties Recma and COMvergence).

Matching Summary

You will be responsible for various types of research projects, ranging from target audience analyses to strategic research initiatives such as customer segmentations and Category Entry Point (CEP) studies.

Skills & Requirements

Must-have

  • customer focus
  • strategic initiatives
  • target audience analyses
  • customer segmentations
  • Category Entry Point (CEP) studies
  • quantitative research methods
  • data theory in a marketing context

Nice-to-have

  • trusted advisor
  • compelling stories
  • engaging presentations
  • academic research and theories
  • driving (brand) growth

Key Requirements

  • 3-5 years of experience
  • Master’s degree or equivalent
  • Fluency in Finnish and English

Work Rights

Not specified

Tailored Resume

Cover Letter