Marketing Coordinator Apple

INGRAM MICRO

Bogota, DC, Colombia
Marketing tactics and advertising campaigns
Customer requirements analysis
Messaging architecture development
Responsible for creating and delivering marketing tactics and advertising campaigns, analyzing customer requirements, and developing messaging architecture and competitive positioning

Job Summary

  • Responsible for creating and delivering marketing tactics and advertising campaigns, analyzing customer requirements, and developing messaging architecture and competitive positioning.
  • Manages the marketing and implementation of interactive advertising and e-commerce programs, analyzing their effectiveness and developing models for vertical markets.
  • Develops and implements strategic marketing policies and objectives, evaluates and adjusts strategies to respond to changing markets, and identifies and maintains relationships with product partners and vendors.

Matching Summary

Responsible for creating and delivering marketing tactics and advertising campaigns, analyzing customer requirements, and developing messaging architecture and competitive positioning.

Skills & Requirements

Must-have

  • marketing tactics and advertising campaigns
  • customer requirements analysis
  • messaging architecture development
  • competitive positioning
  • interactive advertising and e-commerce
  • channel programs
  • VAR programs and agreements

Nice-to-have

  • strategic customer acquisition
  • direct mail programs
  • consumer marketing practices
  • market research activities
  • strategic marketing policies

Key Requirements

  • 4 year college degree or equivalent experience
  • 3 years functional experience
  • 1 year position specific experience

Work Rights

Not specified

Tailored Resume

Cover Letter