Pbtb | Senior Manager, Digital & Performance Marketing

Prudential Assurance UK

Social media strategy
Digital marketing strategy
Performance marketing
Lead and drive the organisation’s social, digital, web and performance marketing strategy

Job Summary

  • Lead and drive the organisation’s social, digital, web and performance marketing strategy.
  • Build a cohesive, data-driven, customer-centric digital ecosystem that strengthens brand relevance and accelerates demand generation.
  • Lead and develop the Social & Digital team, strengthening digital capability and accountability.

Matching Summary

Lead and drive the organisation’s social, digital, web and performance marketing strategy.

Skills & Requirements

Must-have

  • Social media strategy
  • Digital marketing strategy
  • Performance marketing
  • Web management
  • SEO/SEM
  • Lead generation
  • Data-driven decision-making

Nice-to-have

  • Brand relevance
  • Customer-centric digital ecosystem
  • Innovation and future readiness
  • Diversity and inclusion

Key Requirements

  • Bachelor’s degree in Marketing, Communications, Business or related field
  • 5–8 years’ experience in social, digital, web and performance marketing roles
  • Proven experience with agencies, budgets, and multi‑channel campaigns
  • Strong stakeholder management and communication skills (English & Bahasa Malaysia)
  • Familiarity with Shariah Guidelines

Work Rights

Not specified

Tailored Resume

Cover Letter